BRANDING

Interbrand is The largest branding agency world-wide, with 33 offices in 27 countries.

> A division of The Omnicom Group, Interbrand specializes in brand strategy, brand analytics, Brand valuation, strategic design applied to different sectors, digital brand Management and naming.

> It was founded In 1974 by John Murphy as a naming consultancy Novamark in UK and expanded Rapidly into large cities in the US, Europe and Asia.

> In 1993 the Agency was acquired by Omnicom and grew rapidly by acquiring independent Branding agencies in different countries.

> Best global Brands index released annually by Interbrand is one of the most relevant Sources on brand health and economic value.

> Brandchannel.Com is one of the most popular blogs on branding news and issues, Launched by Interbrand in 2001

 Wolff Olins

> Wolff Olins is A brand consultancy based in London, New York, Dubai and San Francisco.

> It was founded In 1965 by designer Michael Wolff and advertising executive Wally Olins.

> Since 2001 it Is part of Omnicom Group.

> The company Specialises in building and managing strong and meaningful brands, developing Brand experiences, creatively led business strategies, and visual identity Systems.

> Some of the Most relevant projects developed by Wolff Olins are London 2012, Orange, BT, Tate, Unilever, New Yorlk City, Skype and Windows.