,List with every person involved in the organization and its responsibilities. ,Guest list.
,Communication material used.
4.Press release parts: Logo, Highlight “press call”, Precise headline: clear with who is calling and why. ,Date and place. ,Little brief (info about the event, duration, who will be there…),Proposals (for interviewing opportunities and information options) ,Contact details: (confirmation and accreditation).
5.Usual mistakes: Think that it´s a common press release (it has different information).
,Not to create interest. ,Give too much information. , Not to send it sufficiently in advance.
, Not to select the correct journalist and media. ,Not to make remembers.
1.Reasons to take care of the employee: + Costumers orienations and service performance.+ Employee satisfaction and more motivation.+Employee behavior towards organizational goals.+ Organizational efficiency and effectiveness.
+ Employee engagement.
2.Internal communication main goals: - (1) Throw a unique message across the company: corporate identity values (culture).- (2)Greater and better communication: what happens if some employee receive some info about the company by media? (info unknown)- (3) Motivation, credibility and trust (good envioment for example)- (4) Encourage teamwork and interpersonal relationships: to create this good environment.- (5) Recognition of well done work: rewards of well done work.- (6) Reinforced values and behavior.- (7) Maintain business coherence.
3.Types of internal communication:
-Descending communication tools:+ Internal events.+ Noticeboard.+ Internal publications.+ Intranet.+ Mailing, letters…+ Welcome aboard…
-Ascending communication tools:+ Participation in internal publication.+ Suggestions mailbox.+ Environment surveys.+ Quality circles (meetings).+ Intranet.
-Horizontal communication tools:+ Meetings.+ Letters.+ Mailing.+ Internal social networks.
4.Internal communication publication: it can be written-offline, online and video
-(1) lastest news -(2)latest (product) releases and external events. -(4)Press clippings (think about your last event) -(4)Interview to people inside or outside the company. -(5)matters related to training -(6)articles and curiosities of the sector (did you know)