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Entrepreneurial characteristics: Vision & Flexibility Action Orientated Dedicated Persistent / overcome failure Self determined goal setters.

Intrapreneurs need in addition

· An ability in a Multi-disciplinary role 

· To understand the environment 

· To encourage open discussion 

· Be able to create management options 

· To build a coalition of supporters. 

Intrapreneurs as Change Masters

Three Stages of the journey: Formulate and Sell, Power to advance, maintain  Momentum

Skills: Personal and Interpersonal Step outside of conventional thinking 

Often ‘generalists’ with ‘kaleidoscopic thinking, vision communicators, persistent individuals, coalition & team builders, willing to share credit.

Rosebeth Moss Kanter’s View 

“Corporate entrepreneurs are people who envision something new and make it work. Being a corporate entrepreneur, what I call a ‘change master’ is much more challenging and fun than being a non-entrepreneur. It requires more of a person, but it gives back more self-satisfaction”. 

Barriers to an Intrapreneurial Culture 

·   Senior management feel alienated. 

·   Hierarchical structure. 

·   Corporate culture

·   Short term focus. 

·   Planning procedures Lack of ownership of the problem.

·   Mobility of managers. 

·   Lack of flexibility in the organization.

·   Methods of compensation. 

Intrapreneurial culture needs 

· Sponsors 

· Continuous involvement 

· Autonomy of the intrepreneurial team 

· Ability to cross boundaries 

· A tolerance of risk and failures 

· Long term objectives 

· Making resources available 

· Introducing suitable compensation schemes.  

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