1. The Hook Shot
This shot is sometimes called a leading shot. It’s the shot that grabs you or ‘hooks’ your attention and draws you into the photo-essay. It’s often the shot of the essay. It is an image of a thing or person that is often very creative and leaves the viewer wanting information about the topic.
2. The Establishing Shot
3. The Medium Shot
The medium shot serves to inform the viewer who the are, and what they are doing. The shot should include both the subject and its surrounding. If your story has people in it, the shot will have two or three people all interacting in some way - or you might have an individual working with some equipment or doing some job. But it’s not a detail shot.